Two audiences, clear entry points
Advertisers and publishers come to an advertising platform with different goals. The product experience needs to explain promotion and monetisation journeys without mixing their responsibilities.
PROJECT OVERVIEW / Mobile advertising platform
A mobile ad network for app promotion and publisher monetisation across Android, iOS and web campaigns.
Illustrative visual · not a product screenshotCPIDroid
CPIDroid is a mobile advertising platform for app promotion and publisher monetisation across Android, iOS and web campaigns. Its public positioning connects advertiser demand with publishing opportunities around measurable campaign objectives.
PRODUCT & EXPERIENCE
Each product has different users, information and operating requirements. These are the areas that make this project relevant to a new development brief.
Advertisers and publishers come to an advertising platform with different goals. The product experience needs to explain promotion and monetisation journeys without mixing their responsibilities.
Platform, destination and campaign objective shape an app promotion workflow. Clear terminology helps a visitor understand the next step before entering an account or commercial discussion.
An advertising platform combines a public website with operational workflows. Account access, reporting and publishing information should be planned around their respective users and permissions.
YOUR NEXT PROJECT
A portfolio example is a starting point for discussion. Your users, content, integrations and delivery needs will shape a separate scope and proposal.
Bring your customers, team and business processes into a product designed around the way you work. We help turn a workflow into a focused first release, then build and improve it in reviewable milestones.