ADJODO is a product of SEO Markit — performance marketing made simpler.

Free growth tools

Plan campaigns, estimate earnings, and talk to our team.

Plan around Adjodo's CPI, CPC and CPA core models. Estimates begin with current USD minimum bids and may increase with targeting and campaign review.

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Campaign cost calculator

Estimated budget (USD)

$80.00

Base floors: CPI $0.08, CPC $0.08, CPA $0.30 and CPL $0.15 per approved result.

Publisher earnings calculator

Estimated monthly earnings

19,920

Book a meeting

Use planning estimates as assumptions you can discuss

Separate an estimate from a commercial offer

The calculators give a quick way to explore how selected inputs affect a planning figure. They use the assumptions built into this page rather than a live auction, a negotiated insertion order or your account's final payable rates. Treat a result as a conversation starter.

Before committing money or forecasting revenue, confirm the campaign model, geography, traffic eligibility and commercial terms with the responsible team. A precise-looking number can still depend on broad assumptions. Keeping those assumptions visible makes the estimate more useful than presenting it as a promised outcome.

Define the result you want to buy

Choose the campaign model that matches the action being discussed. A click, an install and a qualified acquisition describe different points in a customer journey, so the same requested quantity does not represent the same work. Enter a target that you can explain and compare it with the audience you can realistically reach.

The geography selection adjusts the planning assumption on this page; it does not certify available inventory in that country. Use the result to identify questions about targeting, caps and validation before requesting a campaign-specific quotation.

Read the publisher calculation with its limits

Traffic volume alone does not determine what a publisher will earn. The source selection and geography change the displayed estimate, while actual earnings depend on eligible campaigns, accepted actions and applicable review conditions. A visit is not automatically a billable conversion.

Avoid multiplying a large audience total into a revenue promise without considering whether the audience fits the available offers. Compare a conservative traffic scenario with a higher-volume scenario to understand the range implied by your own inputs. Save the selected values alongside the result so the number remains understandable later.

Use scenarios to improve the brief

A helpful planning session asks which assumption changes the decision. If the target outcome doubles, does the proposed budget still fit the initial test? If the audience is narrower, should the first campaign aim for fewer accepted results? Change one input at a time rather than adjusting everything until the calculator shows an attractive figure.

Record what you changed and why. This approach helps distinguish a budget constraint from an audience or measurement question. The next discussion can then focus on the uncertain inputs instead of debating a single unexplained total.

Request a meeting with concrete context

The meeting form lets you send a preferred date, time and a short description of your requirement. A request is not a confirmed appointment until the team responds. Include your role, the intended campaign or traffic source and the decision you want help making.

There is no need to paste passwords, private tokens or a customer list into the notes. Check your contact information before submitting so a reply can reach you. When you discuss the estimate, provide the inputs as well as the result and ask which assumptions need to be replaced with account-specific commercial terms.